How to do Amazon live streaming? Anti-blocking manual

Through Amazon Live, brands can create real-time video shopping scenarios within the Amazon platform, seamlessly integrating immersive storytelling, social interaction, and smooth shopping processes. Why choose Amazon Live? The in-platform live shopping feature provides brands with powerful interactive tools. Leveraging these tools, brands can not only engage directly with customers effectively but also utilize the influence of well-known creators to further enhance purchase intent while significantly increasing product visibility.

I. Core Advantages of Amazon Live

1. High Conversion Rate: Official data shows that users who watch live streams have a 3.6 times higher purchase conversion rate than non-viewers. Video demonstrations visually enhance user trust.

2. Deep Brand Exposure: Real-time demonstrations of product features, usage scenarios, and user Q&A strengthen the brand's professional image. Live stream replays can be repurposed as product video material.

3. Traffic Support and Incentives: Amazon provides live sellers with in-platform traffic entry points (e.g., product pages, brand flagship stores) and encourages collaborations with influencers. The commission-sharing mechanism boosts participation enthusiasm.

II. Prerequisites for Launching Live Streams

• Account Requirements: Limited to US professional sellers who have completed Amazon Brand Registry (individual/unregistered sellers cannot use it).

• Equipment and Network:

• Requires iOS devices to download the Amazon Live Creator App (No Android version available yet);

• Stable network (≥5Mbps upload speed). Residential proxy IPs (e.g., Hong Kong/US IPs) are recommended to avoid triggering platform risk controls with domestic IPs.

III. Five Steps to Start Live Streaming

1. Download and Login

Download the App from the Apple App Store, log in with your seller account, and click "+" to create a live stream.

2. Testing and Preparation

• Use practice mode to generate private links for testing video, audio, and product display effects;

• Prepare product samples, live scripts, and set up exclusive discount codes for the live stream.

3. Optimize Live Settings

• Title and Cover: Embed core keywords (e.g., "Summer Skincare Special") to boost search exposure;

• Product Addition: Pre-link products to be showcased during the live stream. Viewers can click the shopping cart to order in real time.

4. Go Live and Interact

• Start with a 60-second brand video to warm up the audience;

• Respond to comments in real time and emphasize "today-only" promotions to stimulate orders.

5. Traffic Guidance and Review

• Share live stream links on social media;

• Use backend data to analyze viewership, interaction rates, and sales conversion for optimizing future content.

IV. Recommended Efficiency Tool: Bitbrowser

To address challenges like multi-account live streaming and cross-border IP management, Bitbrowser offers professional solutions:

• Environment Isolation & Anti-Association:

Create independent browser environments for each Amazon store, simulating different device fingerprints (time zone, language, resolution) to completely avoid account association risks.

• Proxy IP Integrated Management:

Supports binding residential proxy IPs and automatically matches target regions (e.g., US IP + English time zone) for secure one-click login switching.

• Team Collaboration & Automation:

Enables member permission allocation, batch operations for live streaming accounts, and synchronized management of Facebook/TikTok traffic matrices to improve operational efficiency.

Applicable Scenarios: Multi-store Amazon operations, social media matrix traffic guidance, ad placement anti-ban.

Summary:

Amazon Live is an efficient traffic channel for brands expanding globally, but success relies on compliant operations and tool empowerment. By resolving geographical restrictions through proxy IPs and combining the environment isolation capabilities of Bitbrowser, domestic sellers can safely overcome operational bottlenecks. Register for Bitbrowser now to experience 10 free independent environments and launch efficient live streaming matrices!